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SSPs: These are generally just like DSPs but for publishers. Publishers use these platforms to connect with lots of different ad purchasers (like ad exchanges and networks) all in one place.
Arrive at your most engaged audience and share distinctive merchandise options, website customer critiques, Coupon codes and delivers to spice up your on the net sales.
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Behavioral focusing on depends on details connected to The patron, which include searching exercise or invest in heritage. One example is, an advertisement for the here managing shoe may possibly look for any user who has Beforehand checked out listings for managing footwear, no matter what content they are investigating now.
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